One of the major digital platforms delivering ‘Near Me’ Brand Experiences to brick-and-mortar customers through its reseller partners, Uberall, Inc., recently announced that it had joined the TapClicks Partner Program. The said program is a purpose-built community to serve the rising requirements of marketers and agencies facing complicated tech and data landscapes.
The joint partnership will enable Uberall’s customer-base of advertisers and marketers to leverage the TapClicks Marketing Operations Platform in order to access, analyze, and report on Uberall solutions’ vital multi-location data. They can access all data directly from their TapClicks dashboard and make strategic, actionable business decisions. Joint customers will now be able to power their programs and campaigns with intelligent data that will help them enhance their return on investments.
Kelly Benish, Uberall’s VP of North American Strategic Partnerships expressed excitement at powering the mutual reseller partners as a result of the collaboration. “This union will provide partners the ability to access their Uberall multi-location data directly from their TapClicks dashboard,” Kelly said.
The location data of Uberall will be now available via the TapClicks MarketPlace as it is a new TapClicks data partner. This will allow marketers to build custom dashboards and cross-match data from campaign HQ all the way to a storefront. In addition to this, The TapClicks MarketPlace will also tender Uberall exposure to all of the TapClicks’ customers. This will include over 4,000 media firms, brands, digital marketing agencies, franchises, and HIPAA covered bodies.
Noah Jacobson, SVP of Corporate Development and Strategy at TapClicks, was ecstatic at Uberall’s decision to join the partner program. Jacobson said that not only will the partnership bring a wealth of benefits to the users of TapClicks, but will also help drive the business impact of the firm’s industry-leading solution.